Company Background:
Our client is a well-known MNC company in various technology and services industries.

Role Summary/Purpose - Internal : Plan, coordinate and manage all marketing elements for the responsible customer segments including market understanding, marketing plan development, formulating a targeted value proposition and tailoring the marketing mix for the segment. Create and implement marketing

strategies for the responsible brands.

Essential Responsibilities - Internal :

• Understanding market threats and opportunities, market trends / customer insights and competition
• Developing marketing strategies and the tactical solutions for the responsible segments / brands by smartly applying segmentation, targeting and

positioning

• Creating and implementing marketing plans through internal training, customer education collaboration, key account involvement / projects
• Aligning resources (MPS, R&D, central marketing, MarComm, PR, etc.)
• Developing and maintaining key opinion leaders (KOL) pool
• Managing budget for promotional activities and travels
• Owning business of the responsible brands / segment through business reviews, key account involvement, performance monitoring and utilization of programs
• Product life cycle management

Qualifications/Requirements - Internal :

• Bachelor's Degree 
• 4+ years experience in marketing, product marketing or related field
• Excellent communications / influencing skills
• Strong analytical and process skills
• Strong PowerPoint and presentation skills
• High proficiency in English to support global communication
  Desired Characteristics - Internal :
• Proven performance track record 
• MBA or Master's degree in Marketing or related field
• Healthcare product / industry acumen