Company Background:
Our client is a well-known MNC company in various technology and services industries.

Description:

Associate with PM to Plan, coordinate and manage all marketing elements for the responsible customer segments including market understanding, marketing plan development, formulating a targeted value proposition and tailoring the marketing mix for the segment. Create and implement marketing strategies for the responsible brands.

Key Responsibilities Include:

• Understanding market threats and opportunities, market trends / customer insights and competition
• Developing marketing strategies and the tactical solutions for the responsible segments / brands by smartly applying segmentation, targeting and positioning
• Creating and implementing marketing plans through internal training, customer education collaboration, key account involvement / projects
• Aligning resources (MPS, R&D, central marketing, MarComm, PR, etc.)
• Developing and maintaining key opinion leaders (KOL) pool
• Managing budget for promotional activities and travels
• Owning business of the responsible brands / segment through business reviews, key account involvement, performance monitoring and utilization of programs
• Product life cycle management

Required Qualifications:

• Bachelor's Degree and above
• 3+ years experience in marketing & sales especial on Cardiovascular
• > 8 years working experience in total, commercial field would be a plus
• Excellent communications / influencing skills
• Strong analytical and process skills
• Strong PowerPoint and presentation skills
• Proficiency in English to support global communication

Preferred Qualifications:

• Proven performance track record
• MBA or Master's degree in Marketing or related field
• Healthcare product / industry acumen